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'Successful practice' eBook

Marketing Essentials For Your Private Practice E-book

Are you ready to take your private practice to the next level?

Don't know where to begin when marketing you private practice?

Want to learn from the secrets to private practice marketing from people who have a successful therapy practice?

This ebook will help you get started with so many different marketing ideas you won't be able to wait to get going. Save yourself years of frustration learning -- this ebook will reveal everything you need to know for private practice success.

This e-book gives a topic by topic, essential guide to the small business fundamentals of establishing and running a private practice for all practitioners in the health and wellness industry.

The ebook is over 30 pages in length. It contains all essential information to building your practice including examples, exercises, hints & tips and more!

Written with a wide audience in mind, from students who contemplate working in private practice through to the very experienced practitioners who would like to expand or sell their practices, these essential references will take you through the whole journey of private practice

eBook Contents

  • Marketing is not advertising!
  • Knowing you private practice
  • Exercise - your perfect client
  • Exercise - what about you?
  • Exercise - what about your private practice?
  • Your marketing mix (the 4 p’s)
  • Exercise - your marketing mix
  • How to find your niche
  • Exercise - your niche
  • How much to spend on your marketing?
  • Our marketing tips
  • Types of marketing
  • Networking
  • How to be a great networker
  • How to start networking?
  • Online marketing
  • Website start-up tips
  • Business cards
  • Brochures and leaflets
  • Introductory offers
  • Direct contact & follow up
  • Public speaking
  • Writing & publicity
  • Promotional events
  • Direct mail
  • E-newsletters / practise newsletters
  • Paid advertising (print)
  • Self promotion:
  • Exercise - what marketing is right for you?
  • Tracking your marketing (return on investment)
  • Exercise - your marketing return on investments
  • Marketing best practice

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